Lamborghini
INSPIRED BY THE PAST, MADE FOR THE FUTURE
In celebration of 50 years since the ground breaking Countach LPI 800-4 model, Lamborghini called upon Pocko’s creative services for a special anniversary campaign, creating posters that celebrated the iconic design which was ‘Inspired by the past, made for the future’.
Working closely with brand communication agency Beyond the Line, we pitched a series of artists that felt in line with the brief. For this campaign we began working with Pocko artist Shy Studio. We then used our network of creatives and brought artists Omar Aqil, Lorenzo Ceccotti, Andreas Wannerstedt and Yegor Zhuldybin on board.
Lamborghini has consistently broken historical barriers and records; from car design, speed records and even ad campaigns, the Italian car manufactures have pushed what a luxury brand can be. For this anniversary campaign, Pocko knew the creative talents needed to be ground breaking to achieve a result that matches up.
The full set of posters can be purchased through the Lamborghini online shop as a gift or a memorable anniversary item, and shipped to anywhere in the world.